Employer Branding: Was macht Arbeitgeber für Fachkräfte von morgen attraktiv?
Die Zukunftsfähigkeit von Unternehmen hängt entscheidend von den Mitarbeitenden ab. Eine attraktive Arbeitgebermarke ist wichtig. Studierende erzählen, wie sie sich ihren künftigen Job vorstellen und worauf sie bei der Auswahl achten.
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